She Died of Beauty

Hello guys,

I am still posting pictures from LFW! And I know you must be wondering about this picture... supermodel Erin O'Connor was at LFW launching her brand new label.


'She Died of Beauty' is a new label created by Erin O'Connor with her friend stylist Kate Halfpenny.

It's based on a simple collection of 5 cool t-shirts and 2 bags, with a play on the brand name, in their own words, "the very visual nature of fashion is to manipulate and exaggerate almost everything".

The usual peep:







All pieces are made ethically and with organic materials. "After all, there’s no reason why style and conscience can’t co-exist!", say the duo.

Obviously, it was a huge surprise to see Erin O'Connor there... She was really, really lovely and kindly posed with me for the blog. A real star indeed!

See you soon.
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